“Notpla” A sustainable packaging startup have developed edible water bubbles made from seaweed extract
“Notpla” A sustainable packaging startup have developed edible water bubbles made from seaweed extract, offering an innovative solution to reduce single-use plastic waste.
These capsules, often known as “Ooho,” store water inside a natural, biodegradable membrane that breaks down within weeks, providing a stark contrast to plastic bottles that can linger in the environment for centuries.
Their lightweight, hygienic design makes them ideal for high-waste events like marathons, concerts, and festivals. Instead of distributing tens of thousands of bottles, organizers can hand out these ready-to-consume pods, which can be swallowed whole or opened to drink the water. Because they’re inexpensive to produce, they present one of the most scalable alternatives to traditional packaging. The key ingredient brown seaweed is one of the fastest-growing natural resources on the planet.
It requires no fresh water, fertilizer, or farmland, giving these bubbles an exceptionally low environmental footprint. Innovations like this point toward a future where sustainable packaging can significantly cut plastic pollution on a global scale.
